On a mission to make watches and the world cleaner.

Timerub
Clean / shine / protect
/ all in one.

For watch lovers by watch lovers

As we, the two founders of Timerub, began expanding our watch collection, we realized the importance of having a high-quality cleaning product to maintain and protect their timepieces. Despite testing various products on the market, none provided the desired level of shine and protection that our valuable pieces deserved. This led to the inevitable question: “Why not create our own solution?” In 2023, we forged a partnership with a leading cleaning company to develop Timerub. Since then, our product has become synonymous with excellence, serving watch enthusiasts worldwide in preserving their collections in optimal condition.

In crafting our new product, prioritizing sustainability, health, and safety was paramount. We recognized the prevalence of harmful substances in many existing products, which not only jeopardize health but also harm the environment. Traditional cleaning methods are increasingly outdated, calling for innovative solutions to safeguard both people and the planet.

Our mission is to safeguard the legacy of watch collectors and their cherished timepieces, recognizing that each watch carries a unique narrative that deserves preservation. We are fueled by the passion to ensure that these stories endure, unblemished by the passage of time. Whether it's an antique passed down through generations or a contemporary masterpiece acquired with reverence, we are committed to providing unwavering support and assistance. As we continue on this journey, we eagerly anticipate the opportunity to extend our reach and aid watch collectors worldwide, standing as guardians of their treasured collections and the stories they hold.

HOW IT'S MADE

Carefully manufactured in the Netherlands by professionals.

In 2023, we formed a partnership with one of the leading manufacturers of cleaning products. This collaboration allowed us to meticulously test the product on our own watches, fine-tuning the formula until we achieved the perfect solution—one that delivers exceptional results while preserving the integrity of our timepieces. This dedication to quality and precision reflects our ongoing commitment to providing our customers with the best possible care for their watches.

How it works

Timerub is composed of biobased ingredients that provide effective cleaning action, combined with a silane mixture that ensures surface protection. Since both properties are combined in a single product, it allows for both cleaning and protecting in one simple step. The formula is gentle on virtually all materials, meets the latest environmental standards, and contains ingredients that are also approved for use in cosmetic products.

The product penetrates and loosens dirt and partially dissolves grease. This makes it easy to remove dirt with a brush or cloth, or rinse it away. Due to its gentle action, the surface is not damaged and requires minimal effort for cleaning.

During the cleaning process, the silane mixture bonds to the clean surface, providing long-lasting protection. The bond is strong enough to offer durable conservation, yet the protective layer formed is only a few nanometers thick. The result is that each material retains its optimal appearance—matte surfaces stay beautifully matte, while glossy surfaces maintain their shine.

Two watch lovers

From our early years, we shared a fascination with watches. What began as a hobby soon evolved into a passion for collecting timepieces. Along the way, we discovered that watches hold value beyond their price tags. Each one tells a story—of family, milestones, and memories. Our collection became a reflection of our journey together, a testament to the personal significance of each watch. Through our shared passion, we learned that watches are more than just timepieces; they're tangible connections to our past and present.

 

We just want to clean some watches... Why not make the world a better place aswell?​